professor; Department head,

Sociology, Faculty of Arts, University of Szeged

Audience characteristics

The management of the Szeged Open Air Festival has been surveying its audiences for several years. These surveys provide an opportunity to study socio-cultural characteristics of Festival attendees. It has become apparent that a majority of our audience members are women; most attendees hold university degrees; nearly half of our audience members are local residents.

Using the results of other surveys, I have attempted to describe the cultural "patterns" of local residents, particularly the characteristics of cultural consumption and values. I have tried to determine whether these patterns are unique or are similar to those of the Hungarian population as a whole.